MARKETING
WHO CAN I CONTACT FOR HELP?
For career and job-related information:
Melissa Kraft
Career Services Counselor
mkraft@sa.utah.edu
801-585-5037
350 Student Services Building
(Make an appointment to talk about pursuing jobs, fine-tuning your resume, perfecting your interviewing skills, and negotiating the best possible salary.)
For academic advising, contact:
David Eccles School of Business
801-581-7853
WHAT CAN I DO WITH MARKETING?
- What Can I Do With This Major? (Information)
- What Can I Do With This Major? (Links)
- See Who Hires Our Grads? for current data about recent U of U Marketing graduates
- University of Utah Department of Marketing – Powerpoint presentation on the David Eccles School of Business website, outlining and defining careers in marketing.
- Careers in Marketing - This website will help you find information on career fields in marketing, as well as links to other resources.
- Career Overviews of Business Careers Click here for overviews of advertising, brand management, channel management, international marketing, marketing, market research, new product management, non-profit marketing, retail marketing and many other business careers.
- Wetfeet Career & Industry Profiles - An overview of careers in marketing, including skill requirement and career resources. Sponsored by Wetfeet.com
- Cornell University EClips Visit Cornell University’s EClips website for video interviews with Marketing professionals. Learn more about careers in marketing from the industry experts.
TYPICAL CAREER PATHS
| Marketing Specialist Market Research Analyst Retail Manager Merchandiser Sales Representative/Manager Public Relations Specialist Customer Relations Project Manager Program Manager Marketing Coordinator Business Analyst |
Development Director |
Target Industries
| Consulting firms Advertising and public relations firms Medical device and pharmaceutical manufacturers Financial services companies Insurance companies Technology companies Print and electronic media |
Product and service organizations |
WHAT EMPLOYMENT POSSIBILITIES ARE AVAILABLE?
*Important* Go to the Jobs page on this website for great resources.
Internship Information
- David Eccles School of Business Marketing Internship Program - Find out about the Marketing Internship Program: overview, requirements, description, credit information, process to apply.
- Career Services Internship Program - Find out about the Career Services Internship Program: overview, requirements, description, credit information, process to apply.
Job Search Websites
Employers to consider:
ARE THERE STUDENT OR PROFESSIONAL ASSOCIATIONS WHERE I SHOULD BE GETTING INVOLVED?
Students:
Professional:
- American Marketing Association
- Direct Marketing Association
- Internet Marketing Association
- American Association of Advertising Agencies
- American Advertising Federation
- Council of Public Relations Firms
- Public Relations Society of America
- Product Development and Management Association
- Utah Advertising Federation
- eMarketing Association
- Wasatch Online Marketing Association
WHAT ABOUT GRADUATE SCHOOL?
ADDITIONAL ONLINE RESOURCES:
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